On the outside, Jonathan Bregel was at the top of the industry, directing commercials for some of the biggest brands on the planet. But on the inside, burnout and depression were taking their toll. This is his story getting back up after being knocked down, and learning to love the art of film again.

There are plenty of filmmakers exploring the blurred line between fiction and reality, but far fewer explore a much more interesting phenomenon: fiction that creates reality.

Stop what you’re doing. Stop - right now! I need you to engage with what I’m about to tell you. The filmmaking industry is built on the word ‘No’.

The first post in the series is sure to ruffle some feathers. It’s all about why I think it’s more than ok to both work for free occasionally and ask friends and strangers alike to help you out on your no-budget “passion project” films.